Festival Market

LOCATION: East End Park, Ellsworth, WI 54011

DATE/TIME: Friday, June 21, 2019 from 4pm -10pm (Market open from 4-7pm, however, please note there were visitors in the park by noon and they shopped until 8pm in 2018. Wise vendors will remain open as long as customers are browsing.)
Saturday, June 22, 2019 from 9am -10pm (Market open from 9am – 7pm.)

ABOUT: The event is a 18 year tradition that celebrates Ellsworth’s designation as the Cheese Curd Capital of Wisconsin. The festival pays homage to the beloved cheese curd with hand battered deep fried curds and signature sauces, and other creative cheese curd-influenced cuisine.

ATTENDANCE: Thanks to a marketing grant from the Wisconsin Department of Tourism, attendance to our 2018 festival was estimated to be about 30,000. We are expecting to draw a crowd of similar size in 2019.

VENDORS WE ARE SEEKING: We are seeking vendors highlighting regional specialties and locally grown, handmade and handcrafted. Examples include pre-packaged specialty foods, reclaimed art and furniture, yard and garden art, clothing, jewelry and accessories, and Americana. Third party sales will not be accepted. For vendors selling pre-packaged food items, samples are encouraged and permitted. No cooking is allowed except to provide free samples and demonstrate use of the item being sold.

FOOD SAFETY: All booths sampling food products must adhere to Wisconsin food code for safe serving. Inspectors may be on site.

VENDOR FEE: $150 before May 1, 2019, $200 thereafter. If your application is not approved fee will be returned. Saturday Lunch can be delivered to your booth for $12. Please indicate if you desire lunch and details on this will be sent separately. Vendors requesting 2 booths, please indicate if they are side by side or separate and need to be placed in another area of the festival. The 12’x12’ booth space will be strictly adhered to. The festival will attempt to accommodate, however, space requests are not guaranteed.

BOOTH: Booth size is 12’x12’. A tent or canopy is strongly encouraged; tents may not exceed the 12’x’12 space allotment and must be able to withstand inclement weather (i.e. bring weights for your tent, as you may not be able to stake into the ground). Vendors must provide their own displays, including tables and chairs. Vendor is entirely responsible for the leased space, and, for safety reasons, shall keep it free from any dangerous conditions. Booth clean-up and garbage removal is the vendor responsibility.

WEATHER: No refunds will be issued due to inclement weather.

ELECTRICITY: Electricity is limited. Please indicate if you require electricity ($25 charge). We cannot supply cords so please make sure you are equipped.

SET-UP: Set-up is Friday from 9am to 1pm. This is mandatory. Assistance will be available from 9am until noon on Friday to assist in hauling, if needed. If you are not set up by 1pm on Friday vendors take the risk of not being invited back. This is for safety and organizational reasons. Vendors will be allowed to park on Highway 10 for ease of set up, replenish of goods and teardown, but you will need a Parking Permit that you will receive in the mail prior to the festival to be placed in your front passenger side window.

TEARDOWN: No early teardowns — you may begin dismantling your booth after 7pm on Saturday. Assistance will again be available from 7pm-8pm.

SALES TAX: All vendors are responsible for collecting appropriate sales tax (Wisconsin tax of 5.5%) for all sales during the Festival.

SECURITY: There will be security on patrol during the show and at night. To be safest please secure/remove all valuables before leaving your booth. We cannot be responsible for damage or loss of any items left overnight.

Questions? Please contact the Curd Crew by email vendors@cheesecurdfestival.com

We are full for the 2019 Festival. If you’d like to be added to our list for next year, please contact us.

Curd Crew by email vendors@cheesecurdfestival.com